World Headquarters
20% reduction in direct costs with a unique bespoke solution.
The problem
Ticket touting, fraud and door management of events was an issue. Third party ticketing solutions were too expensive as they would take a cut of the price.
The Client
WHQ is the city’s top and longest running alternative underground nightclub, described as ‘one big house party where all the customers are paying guests’. The club needed its own online ticket system in order to set up its own events and sales.
The Solution
A bespoke ticketing platform with e-commerce element. It’s accompanied with an app that acts as a guest list and allows door staff to check clubbers in, preventing fraud and multiple entry management.
The Outcome
A 20% increase in direct profit by completely eliminating third party ticketing site booking fees. Footfall turnaround increased by 50% compared to standard paper tickets.
The Deliverables
E-ticketing
Apps
Scanner peripheral integration
Event management
Hosting